TriSports.com Blog

Why sponsor a pro cycling team?

I get this question asked all of the time – why does TriSports.com sponsor a pro cycling team (UnitedHealthcare Presented by Maxxis)? There are many reasons (branding, marketing, etc.), but most of all we do it because we enjoy the sport of cycling. Here is a behind the scenes video that was shot here in Tucson when the guys were here for their training camp (they literally stayed across the street where most of our Fly-n-Fit customers stay). Stay tuned for more videos!